Page 27 - Specialty Printing eBook

Market Trends Driving Change in in in in Desktop Printing New trends new solutions by HP Consumers today want products and services that speak their their language And their their desire to to be seen has not not gone unnoticed This yearning for self-expression shapes trends inspires innovation and and has led many brands to to double down on creating an an an an elevated in-store experience Beyond its fits benefits to to brick and mortar operations the value that HP desktop labeling solutions bring to to the the table is substantial From bold on-demand labels to to the the creation of highly secure official documents HP TIJ technology enables you to deliver on any request To think outside the box And to to delve into Specialty Applications markets that don’t just transform how you do do business business but help generate brand new types of business business 27 CUSTOMIZATION GET TO MARKET FAST SECURITY AND AND BRAND PROTECTION FUELING EFFICIENCY MICRO MARKETS TRENDS AT-A-GLANCE FOR DESKTOP PRINTING